Who Are Novuna Personal Finance?
Novuna Personal Finance is one of the UK’s most trusted personal loan providers, delivering accessible and customer-friendly financial solutions to individuals across the country.
With a heritage that spans over 40 years and a customer base exceeding 5 million people, the company has established itself as a go-to lender for unsecured personal loans.

Originally known as Hitachi Capital (UK) PLC, the organisation rebranded in February 2022 to become Novuna, a name derived from the Latin words Novo (to make new) and Una (together).
This name reflects the company’s renewed commitment to empowering individuals through innovative lending and exceptional service.
Headquartered at 2 Apex View, Holbeck, Leeds, LS11 9BH, Novuna Personal Finance operates as a trading style of Mitsubishi HC Capital UK PLC, one of the UK’s most reputable and financially secure finance houses.
Novuna’s mission is simple: to help people turn their plans into reality. Whether it’s funding a new car, managing home improvements, or financing a wedding, the company’s seamless application process and award-winning customer support have made it a standout player in the consumer finance market.
Who Leads the Team at Novuna Personal Finance?
Novuna is backed by a team of experienced directors and administrative professionals who ensure the company operates in full compliance with UK regulatory frameworks while maintaining exceptional service standards.
Key Company Officers
| Name | Role | Details |
| Roger Hart | Director | Appointed 22 Jan 2021; British; Solicitor; based in the UK |
| A G Secretarial Limited | Secretary | Appointed 22 Jan 2021; Corporate secretary based at Milton Gate, London |
| Inhoco Formations Ltd | Director | Appointed 22 Jan 2021; Registered office at Milton Gate, EC1Y 4AG |
The leadership combines legal, regulatory, and operational expertise to drive Novuna’s commitment to responsible lending and innovation in personal finance.
What Is the Financial Profile of Novuna Personal Finance?
Novuna Personal Finance operates under the legal entity Mitsubishi HC Capital UK PLC, registered in England with Company Number: 02598128.
As part of a multinational financial group, the company benefits from strong capital backing and operational scale.
Company Overview
| Entity Name | Mitsubishi HC Capital UK PLC (Trading as Novuna Personal Finance) |
| Company Type | UK Limited Company |
| Incorporation Date | 1991 |
| Registered Office | Milton Gate, 60 Chiswell Street, London, EC1Y 4AG |
| Core Brand | Novuna Personal Finance |
| FCA Regulated | Yes, for consumer credit activities |
Though precise annual turnover figures are not publicly available, the company’s longstanding financial track record, regulatory standing, and group-level reporting indicate high performance and robust compliance.
Novuna has also earned industry accolades such as the Feefo Platinum Trusted Service Award 2025 and has been voted Best Personal Loans Provider by YourMoney.com for 10 consecutive years, reflecting a high level of customer satisfaction and consistent delivery.
What Services Does Novuna Personal Finance Offer?
Novuna Personal Finance specialises in unsecured personal loans and retail point-of-sale finance, designed to meet a broad range of customer needs.
Personal Loan Products
| Loan Type | Description |
| Car Loans | Finance for new or used vehicles |
| Home Improvement Loans | Funding for renovations and home upgrades |
| Wedding Loans | Helping couples finance their dream weddings |
| Holiday Loans | Spreading the cost of travel and leisure |
| Bike & Caravan Loans | Loans tailored to motorbike and caravan purchases |
| Debt Consolidation Loans | Streamline and reduce multiple debts into a single repayment plan |
| Small Loans | Borrow lower amounts for short-term expenses |
Retail Finance Partnerships
Novuna partners with over 3,000 UK retailers to offer flexible finance options at checkout. These include:
- Buy Now Pay Later deals
- 0% interest finance
- Extended repayment terms to help customers spread the cost of purchases
Key Features & Benefits
- Borrow from £1,000 to £35,000
- Flexible terms: 2 to 7 years
- Competitive APRs from 6.5% (Representative on loans £7,500–£25,000)
- Fast and simple online application
- Funds available in as little as two working days
- UK-based customer support
- Fully transparent pricing with no hidden fees
- Convenient mobile app for account management
Whether you’re planning a big purchase or looking to manage your finances more effectively, Novuna Personal Finance offers flexible solutions to fit your lifestyle. Enjoy simple, transparent borrowing with support you can trust.
What Makes Novuna Personal Finance Unique?
Novuna stands out in a competitive lending market due to its customer-first approach, technological efficiency, and award-winning service quality.
What Sets Novuna Apart?
- Feefo Platinum Trusted Service: Six-time consecutive award winner, based on over 59,000 real customer reviews.
- 10-Year YourMoney.com Winner: Voted the UK’s best personal loans provider for a decade.
- UK-Based Support: Customer Experience team praised for their empathy, professionalism, and reliability.
- Fast, No-Hassle Process: Applications take minutes, and decisions are often made instantly.
- Innovative Retail Partnerships: Seamlessly integrated point-of-sale finance for shoppers across thousands of retailers.
The brand continues to grow its digital footprint through engaging campaigns, including a new TV advert showcased on platforms like ITVX and Amazon Prime Sport Premier League coverage.
What Are the Contact Details for Novuna Personal Finance?
Novuna offers multiple channels for customer service and general enquiries. The team is known for its efficiency and clarity, offering advice, support, and guidance throughout the loan lifecycle.
General Contact Information
| Category | Details |
| Head Office | 2 Apex View, Holbeck, Leeds, LS11 9BH |
| General Enquiries | 0344 375 5500 (Mon–Fri: 9am–6pm) |
| Loan Applications & Agreements | 0343 351 9112 (Mon–Fri: 9am–6pm) |
| Repayment Help | 0344 375 5488 (Mon–Fri: 9am–5pm) |
| Email Support | CustomerService@novunapersonalfinance.co.uk |
| Website | novunapersonalfinance.co.uk |
Please note that lines are closed on weekends and bank holidays, and peak times typically occur on Mondays and around month-end paydays.
Customers are encouraged to use the virtual hold feature, allowing them to retain their place in the queue without staying on the line.
Why Choose Novuna Personal Finance?
Choosing Novuna Personal Finance means aligning with a lender that prioritises simplicity, transparency, and customer-first service.
With over four decades of industry experience and more than five million satisfied customers, Novuna has earned its place as one of the UK’s most trusted personal loan providers.
The company takes pride in offering a fast, stress-free borrowing process, designed with the customer in mind. From a straightforward online application to transparent pricing with no hidden fees, Novuna ensures you’re fully informed every step of the way.
Its award-winning UK-based customer support team is always on hand to offer tailored guidance, making it easier to borrow with confidence, whatever your financial goals.
Why Novuna?
- Competitive APRs starting from 6.5% representative
- Borrow £1,000 to £35,000 over 2 to 7 years
- No upfront or hidden fees
- Fast decisions and funds in just two working days
- Trusted by over 5 million UK customers
With Novuna Personal Finance, you’re not just getting a loan, you’re gaining a trusted partner committed to your financial well-being. Experience lending that puts your needs first, every step of the way.




